Wow - such a great tool. It makes benchmarking sooo easy, at least in instances in which site traffic characteristics indicate market strength, engagement, etc. I've found a few inconsistencies between Compete.com and Alexa.com, but the data usually seems on point.
The search analytics feature is especially interesting. It's pretty funny to see the strange keywords that actually drive traffic to a site...
The search analytics feature is especially interesting. It's pretty funny to see the strange keywords that actually drive traffic to a site...